many people will think of profit and the operation of shops is proportional to the area, to earn higher profits will only increase shops, shops operating area, but this paper small shops can create large profits. Zaozhuang, Tengzhou, North Street, North Street, the office of the north side of the street, there is a small supermarket, called hsbc.
do not look at the store’s operating area of only a dozen square meters, but every day in and out of the goods are many, light dairy products this one, not wholesale, retail turnover every day there are two thousand or three thousand yuan.
owner Lu Wei told reporters: "do not look at my small shop, but the volume is large. I have a warehouse in the vicinity, every morning from the warehouse pulled over a lot of goods, often not enough to sell, the afternoon and then pull over a group."
HSBC supermarket business is booming, there are two tricks.
gold position, do not worry about the source
"my shop is the first door at the junction, from the District, hospitals and schools are very close." Lu Wei introduced to reporters.
HSBC supermarket is located in the city of Tengzhou more prosperous Liberation Road and North Street intersection southeast side, adjacent to a number of residential areas. Tengzhou City People’s Hospital by the south, North Primary School, Tengzhou City, the first secondary school in its 10 minutes circle. Shops around the larger flow of people, community residents, to the hospital visiting people, students and parents to transfer students are the target customers.
Lu Wei said that four years ago when he chose to shop, see a lot of stores are not phase. I heard that the boss of the shop because of physical reasons want to transfer out of the shop, he chatted with the boss, a variety of costs down to about one hundred thousand yuan.
on four years ago, this cost is not low. Because the shop has two floors, but the operating area of only a dozen square meters downstairs, upstairs space can only be used to rest and temporary storage of some items.
After some consideration
, Lu Wei decided to put the gold position of the store down. In his view, although the small size is a disadvantage, but if the location is good to take advantage of this advantage, the traffic is large, the business is not bad.
Lu Wei shop located in the entrance to make full use of features, for the supermarket made the front and side door two, red and yellow, from afar looks very eye-catching, regardless of things or to the north-south traffic customers can see. Subsequent business confirms the judgment of Lu Wei: the location is not worried about the source.
in order to "pass" into "customer", Lu Wei for the customer needs to buy marketable goods. He is also a shop peripheral electric car charging station